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2010: Urte-Pensil awarded the '25 years of Sales Success' prize

Health industry association Helsam was founded in 1985 - and the 2010 annual Helsam Trade Fair was an excellent occation to celebrate. Natur-Drogeriet's time-honoured product Urte-pensil was awarded the '25 years of Sales Success' prize by the Danish health food stores.

Urte-pensil was chosen for the following reasons:

  • A product with a positive sales curve
  • Effective - simple - brilliant - hard to do without for adults and children alike
  • Efficient and health-promoting

As a matter of fact, Urte-pensil has been on the market since 1976 – and it continues to be a Natur-Drogeriet bestseller.